Email Marketing (campaign Mng)

As an Email Marketing Campaign Manager at this company in Jaipur, you will play a crucial role in strategizing, executing, and optimizing email campaigns to align with company objectives and enhance customer engagement. You will collaborate with marketing and product teams to define campaign strategies and ensure successful product launches. Your responsibilities will include: - Developing Campaign Strategies: Collaborate with cross-functional teams to define email campaign strategies that align with company objectives, product launches, and customer engagement goals. - Executing Campaigns: Manage end-to-end execution of email marketing campaigns, including segmentation, creative direction, copywriting, and deployment across platforms like Mailchimp, HubSpot, and Marketo. - Personalization and Segmentation: Segment email lists based on customer behavior, demographics, and purchase history to create targeted and personalized messaging for each segment. - Automation Management: Develop and manage email automation workflows, including onboarding, re-engagement, and abandoned cart sequences to maximize customer retention and conversion. - A/B Testing and Optimization: Conduct A/B tests on subject lines, content, design, and CTAs to improve campaign performance. Analyze results and implement optimizations for ongoing campaigns. - Analytics and Reporting: Track and analyze email campaign performance metrics such as open rates, click-through rates, and conversion rates. Provide actionable insights to improve future campaigns. You should possess strong expertise in email marketing platforms like Mailchimp, HubSpot, and Marketo, along with proficiency in segmentation, A/B testing, and email list management. Additionally, you should have robust project management skills, experience in creating engaging email content, and the ability to derive insights from data to make data-driven decisions. As for the company details, this company is the first HubSpot Diamond Partner agency in India and SEA, and the only HubSpot Advanced Implementation Certified Partner across APAC. They specialize in providing end-to-end marketing automation, web designing, design consultancy, and inbound marketing services. The company's products include Feedback Taken, an HRMS system, and apps for HubSpot Marketplace, all aimed at simplifying business operations. If you are passionate about contributing to the growth of a company with a strong company culture that values human connections, this role as an Email Marketing Campaign Manager might be a great fit for you. As an Email Marketing Campaign Manager at this company in Jaipur, you will play a crucial role in strategizing, executing, and optimizing email campaigns to align with company objectives and enhance customer engagement. You will collaborate with marketing and product teams to define campaign strategies and ensure successful product launches. Your responsibilities will include: - Developing Campaign Strategies: Collaborate with cross-functional teams to define email campaign strategies that align with company objectives, product launches, and customer engagement goals. - Executing Campaigns: Manage end-to-end execution of email marketing campaigns, including segmentation, creative direction, copywriting, and deployment across platforms like Mailchimp, HubSpot, and Marketo. - Personalization and Segmentation: Segment email lists based on customer behavior, demographics, and purchase history to create targeted and personalized messaging for each segment. - Automation Management: Develop and manage email automation workflows, including onboarding, re-engagement, and abandoned cart sequences to maximize customer retention and conversion. - A/B Testing and Optimization: Conduct A/B tests on subject lines, content, design, and CTAs to improve campaign performance. Analyze results and implement optimizations for ongoing campaigns. - Analytics and Reporting: Track and analyze email campaign performance metrics such as open rates, click-through rates, and conversion rates. Provide actionable insights to improve future campaigns. You should possess strong expertise in email marketing platforms like Mailchimp, HubSpot, and Marketo, along with proficiency in segmentation, A/B testing, and email list management. Additionally, you should have robust project management skills, experience in creating engaging email content, and the ability to derive insights from data to make data-driven decisions. As for the company details, this company is the first HubSpot Diamond Partner agency in India and SEA, and the only HubSpot Advanced Implementation Certified Partner across APAC. They specialize in providing end-to-end marketing automation, web designing, design consultancy, and inbound marketing services. The company's products include Feedback Taken, an HRMS system, and apps for HubSpot Marketplace, all aimed at simplifying business operations. If you are passionate about contributing to the grow