Account Managers
ADCanopus.com
All India • 1 month ago
Experience: 1 to 5 Yrs
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Job Description
Job Description:
As an Account Manager in our Web Performance Marketing team, you will leverage your hands-on experience to manage web-based advertiser campaigns across CPL, CPA, and CPR models. Your role involves optimizing campaign performance through data-driven strategies and strong cross-functional collaboration while scaling lead generation efforts and managing client relationships effectively.
Key Responsibilities:
- Manage and optimize web-based performance marketing campaigns (CPL, CPA, CPR) to drive qualified leads.
- Build and maintain long-term client relationships through regular communication and performance reviews.
- Identify upsell opportunities and optimize campaign outcomes to drive revenue growth.
- Plan and manage campaign strategy, budgeting, and performance delivery aligned with client KPIs.
- Analyze campaign data using tools like Google Analytics, CRM dashboards, and other attribution platforms for actionable insights.
- Collaborate with internal teams (affiliate, creative, product, and media buying) for smooth campaign execution.
- Monitor lead quality, fraud risk, and data integrity to ensure cost-effective acquisition.
- Ensure campaign compliance with brand, regulatory, and quality standards.
- Maintain clear documentation and reporting of campaign progress, billing, and client communications.
Qualifications:
- 12 years of experience in web-based performance marketing or digital account management.
- Strong knowledge of CPL and CPA lead generation models, funnel tracking, and attribution logic.
- Hands-on experience with platforms like Google Analytics, CRM tools, and campaign management platforms (e.g., Trackier, Offerslook, Affise).
- Solid communication and client-handling skills, managing multiple projects simultaneously.
- Proven analytical skills and data interpretation for performance optimization.
- Proficiency in Microsoft Excel or Google Sheets for reporting and data analysis.
- Demonstrated track record of running ROI-positive campaigns.
Benefits:
- Group Health Insurance
- Opportunity to grow within the company
(Note: Omitting additional details section as it is not present in the provided job description) Job Description:
As an Account Manager in our Web Performance Marketing team, you will leverage your hands-on experience to manage web-based advertiser campaigns across CPL, CPA, and CPR models. Your role involves optimizing campaign performance through data-driven strategies and strong cross-functional collaboration while scaling lead generation efforts and managing client relationships effectively.
Key Responsibilities:
- Manage and optimize web-based performance marketing campaigns (CPL, CPA, CPR) to drive qualified leads.
- Build and maintain long-term client relationships through regular communication and performance reviews.
- Identify upsell opportunities and optimize campaign outcomes to drive revenue growth.
- Plan and manage campaign strategy, budgeting, and performance delivery aligned with client KPIs.
- Analyze campaign data using tools like Google Analytics, CRM dashboards, and other attribution platforms for actionable insights.
- Collaborate with internal teams (affiliate, creative, product, and media buying) for smooth campaign execution.
- Monitor lead quality, fraud risk, and data integrity to ensure cost-effective acquisition.
- Ensure campaign compliance with brand, regulatory, and quality standards.
- Maintain clear documentation and reporting of campaign progress, billing, and client communications.
Qualifications:
- 12 years of experience in web-based performance marketing or digital account management.
- Strong knowledge of CPL and CPA lead generation models, funnel tracking, and attribution logic.
- Hands-on experience with platforms like Google Analytics, CRM tools, and campaign management platforms (e.g., Trackier, Offerslook, Affise).
- Solid communication and client-handling skills, managing multiple projects simultaneously.
- Proven analytical skills and data interpretation for performance optimization.
- Proficiency in Microsoft Excel or Google Sheets for reporting and data analysis.
- Demonstrated track record of running ROI-positive campaigns.
Benefits:
- Group Health Insurance
- Opportunity to grow within the company
(Note: Omitting additional details section as it is not present in the provided job description)
Skills Required
CPL
CPA
Client Relationship Management
Lead Generation
Google Analytics
Budgeting
Microsoft Excel
Google Sheets
Performance Marketing
Webbased Advertiser Campaigns
CPR Models
Campaign Optimization
Datadriven Strategies
Crossfunctional Collaboration
CRM Dashboards
Attribution Platforms
Campaign Strategy
Performance Delivery
Funnel Tracking
ROIpositive Campaigns
Posted on: March 24, 2026
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